Privacy Policy

Effective Date: September 13, 2026
Last Updated: September 13, 2026

1. Who We Are

Apex Premier Roofing, Inc. ("Apex," "we," "us," or "our") provides roofing, general contracting, and related services in the Dallas-Fort Worth area. Our office is located at 2020 W Northwest Hwy, Suite 116, Grapevine, TX 76051. You can reach us at (817) 410-0937 or info@apexpremierroofing.com.

2. Information We Collect

We collect the following types of personal information:

• Contact Information: Name, email address, phone number, and property address when you submit a form, request an inspection, or contact us.
• Service Information: Details about your roofing needs, property type, and service preferences.
• Communications: Records of emails, phone calls, and text messages exchanged between you and Apex.
• Website Usage Data: Browser type, IP address, pages visited, and cookies (see Section 7).
• SMS Consent Data: Your opt-in status for receiving text messages, including the date and method of consent.

3. How We Use Your Information

We use your personal information to:

• Schedule and conduct roof inspections and other services you request.
• Send appointment reminders, project updates, and customer service communications via phone, email, or text message (if you opted in).
• Respond to your inquiries and provide customer support.
• Improve our website, services, and customer experience.
• Comply with legal obligations.

4. SMS/Text Messaging

If you opt in to receive text messages from Apex Premier Roofing, we may send you messages related to inspection scheduling, appointment reminders, project updates, and customer service. Messages are sent via Coperniq/Twilio.

Your mobile information and messaging consent will not be sold or shared with third parties or affiliates for marketing or promotional purposes.

We may share your information with service providers who are necessary to deliver our messaging service (such as our messaging platform provider, Coperniq/Twilio). These providers are contractually obligated to use your information only for the purpose of delivering messages on our behalf and are prohibited from using it for their own marketing purposes.

For full details about our text messaging program, please see our SMS Terms & Conditions.

5. Information Sharing

We do not sell your personal information. We may share your information only in the following circumstances:

• Service Providers: With companies that help us deliver our services, such as our messaging platform (Coperniq/Twilio), CRM systems, and payment processors. These providers are limited to using your data solely to perform services on our behalf.
• Legal Requirements: When required by law, court order, or governmental authority.
• Business Protection: To protect the rights, property, or safety of Apex Premier Roofing, our customers, or others.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Cookies and Tracking

Our website uses cookies and similar tracking technologies to analyze site traffic, improve user experience, and support advertising. You can manage cookie preferences through your browser settings or our cookie consent banner.

8. Your Rights and Choices

You have the following rights regarding your personal information:

• Opt Out of SMS: Reply STOP to any text message or contact us to be removed from our messaging list.
• Access and Correction: Request access to or correction of your personal information by contacting us.
• Deletion: Request deletion of your personal information, subject to legal retention requirements.
• Email Opt-Out: Unsubscribe from marketing emails using the link provided in each email.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. SMS consent records are retained for the duration of your opt-in and for a reasonable period afterward as required by law.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us: